Atomic IZOR 9:7 2006
With the IZOR 9:7, Atomic has re-invented the 9:18/C9.
This is not a warmed over or new & improved version. The Atomic Izor series is the next generation and they are truly NEW.
Sure, the 9:18 is the most successful ski ever. More people ski on it (or its younger cousin the C9) than any ski ever produced.
This new IZOR is half carver and half freeride (if I may use a now somewhat archaic term).
No, really! This is new ski for today's market that want skis that are not turn or terrain specific. First impressions are "light" and "EZ".
As we pushed the Izor 9:7s harder, they performed better than some new models priced hundreds higher. The 16 meter radius (in a 168cm) produced some quick turns with very easy transitions into varied arcs at all but Racing speeds.
You know you're having fun when Ski Patrol suggests you "back off the throttle a little" and while that often happens testing Race boards; it is rare indeed on a ski that's this EZ to handle. This is another winner from Atomic, and while they continue to ride the wave of success in Ski Racing, they haven't forgotten their "bread & butter" retail categories.
According to Atomic, the Izor is geared toward the intermediate who likes to carve, (talk about your huge market segment)
The Atomic Izor is comprised of nano-enhanced materials which can be up to 50 times stronger and lighter than steel.
Nanotechnology explained? The same ski construction throughout each model. By varying the molecular mix, the flex and torsion of each ski is regulated for different performance characteristics.
The ski industry sometimes calls a ski new when in fact, it is merely a new graphic or modified lifter.
If you want NEW and don't want to work hard so you can carve and cruise all day; the Atomic IZOR may just be your new toys.
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